Gay Water, a new nned cktail, wants to be the anti-Bud Light - WTOP News

Contents:

• CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER
• GAY BAR BOYTTS BUD LIGHT AFTER ANHSER-BCH ‘ABANDONED’ QUEER MUNY DYLAN MULVANEY FIAS
• THE SALOON, A MNEAPOLIS GAY BAR, DROPS ANHSER-BCH BEERS FOLLOWG THE BUD LIGHT CONTROVERSY
• THE DOS & DON'TS OF GAY CLUBBG
• CHARL BARKLEY FENDS LGBTQIA+ MUNY, BUD LIGHT EXPLETIVE-FILLED RANT: ‘IF YOU’RE GAY, GOD BLS YOU’
• GAY BARCELONA
• GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
• RON DESANTIS CONSIRS SUG BUD LIGHT OVER ANTI-GAY BOYTTS BEE WHY NOT?
• LONDON'S LANDMARK BUILDG DOTTED WH STRIP CLUBS, GAY VENU TO TURN TO MOSQUE
• CHIGO GAY BARS STOP SELLG BUD LIGHT BEER

CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak. But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post.

Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light.

GAY BAR BOYTTS BUD LIGHT AFTER ANHSER-BCH ‘ABANDONED’ QUEER MUNY DYLAN MULVANEY FIAS

The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6.

THE SALOON, A MNEAPOLIS GAY BAR, DROPS ANHSER-BCH BEERS FOLLOWG THE BUD LIGHT CONTROVERSY

“Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson told The Post.

THE DOS & DON'TS OF GAY CLUBBG

“When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store? The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent, ” he add.

Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy. Gay Water’s brandg is full of playful, suggtive msagg. “Part of the pot of lnchg outsi of Pri month is to rerce the msage that Gay Water is here to make the LGBTQ+ muny more visible 365 days a year, not jt a sgle month, ” he said.

CHARL BARKLEY FENDS LGBTQIA+ MUNY, BUD LIGHT EXPLETIVE-FILLED RANT: ‘IF YOU’RE GAY, GOD BLS YOU’

In a sea of nned cktails, Gay Water wants to stand out.

GAY BARCELONA

In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny. “Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh.

He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry. The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail. Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.

GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT

“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch.

Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.

RON DESANTIS CONSIRS SUG BUD LIGHT OVER ANTI-GAY BOYTTS BEE WHY NOT?

“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said. Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space.

“If you’re gay, God bls you. A Mneapolis gay bar is reportedly dumpg Bud Light beer, and Anhser-Bch beverag cg a lack of “tegry” om the pany, acrdg to a lol report.

LONDON'S LANDMARK BUILDG DOTTED WH STRIP CLUBS, GAY VENU TO TURN TO MOSQUE

Mneapolis gay bar The Saloon is replacg Anhser-Bch wh lol breweri bee of the way the beer giant handled the backlash over fluencer Dylan Mulvaney, Star Tribune reported Monday. The Saloon, a gay bar Mneapolis, is no longer servg Anhser-Bch after their sndal wh Dylan Mulvaney. Some gay bars Chigo have siarly mted to dumpg Bud Light.

The Saloon, one of Mneapolis’s most popular gay bars, announced on June 19 that has cut ti wh brewg giant Anhser-Bch, cg the pany’s rponse to the anti-trans backlash agast s marketg mpaign featurg actrs Dylan Mulvaney, as WCCO first reported.

The Saloon isn’t the first bar to drop Anhser-Bch beers — a number of Chigo gay bars cut ti May. In addn to gay and bi men, lbians would also wear their keys hangg on a cha om their pockets to dite top or bottom. One oft-repeated theory says a Village Voice wrer once jokgly suggted that gay men should dispense wh this bary key system and velop a more plex system to reflect a broar taxonomy of sexual sire, th sparkg the creatn of the hanky .

CHIGO GAY BARS STOP SELLG BUD LIGHT BEER

The hanky has most often been associated wh gay and bisexual men, though don’t belong to jt them.

There are gay venu most ci and towns. ’s most remote gay bar) you uld probably fd one place to wet your whistle.

Chanc are, your first tentative steps out onto the London queer scene were ma or around Old Compton Street, the shg of London’s mastream gay culture.