Canned Cocktail Gay Water Aims To Right Bud Light's Lack Of LGBTQ+ Support

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Gay Water is here to turn the tis wh a premixed cktail that was tentnally signed for everyone. 

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*Photo cred: Gay Water via Instagram. Where Bud Light sks, Gay Water ris to the ocsn. On Thursday, the brightly-packaged nned alholic beverage Gay Water lnched s way to happy hours.

MOVE OVER BUD LIGHT, GAY WATER IS HERE AND IT’S QUEER

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Named after the nickname given to the vodka and soda bo that’s equently orred gay bars, Gay Water wants to be the drk of choice for the queer muny. Spencer Hodson, a gay man, created the product wh the LGBTQ+ muny md. Hodson created Gay Water to be out, loud, and proud.

And while Gay Water’s four sugar-ee flavors, watermelon, lime, peach and grapeu, n be purchased select retailers, Gay Water’s reach is expand through onle sal. “Puttg a product wh the word gay the tle is reprentatn self.

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As the Bud Light ntroversy blaz on, some angered ctomers are searchg for olr, ridiculoly-dubbed 'pre-gay' versns of the beer. * gay bud light can meme *

Sometim great ias start om vatn nversatns, as did the creatn of Gay Water.

ARE PEOPLE REALLY SELLG ‘PRE-GAY BUD LIGHT’? BEER NTROVERSY PH SAL

Wh that, Hodson believ that ’s “exactly the right time” to enter Gay Water to the market. Gay Water is here to turn the tis wh a premixed cktail that was tentnally signed for everyone.

As the Bud Light ntroversy blaz on, some angered ctomers are searchg for olr, ridiculoly-dubbed ‘pre-gay’ versns of the giftg transgenr fluencer Dylan Mulvaney wh a personalized beer n celebratg her “365 days of girlhood, ” Bud Light has e unr fire. ‘Pre-Gay Bud Light’ go up for saleSome people have taken upon themselv to sell ns of ‘Pre-Gay Bud Light’ on the lik of eBay and Facebook has spawned a slew of mem about beer lovers huntg for the beverag. Whout specifilly outlg what a ‘Pre-Gay Bud Light’ uld be, one n assume is a cel jab about the pany’s public support of LGBTQ+ muni.

It is then perceived as a beer produced before all the ntroversy 5 beer pani that support LGBTQ+ muni‘Bids startg at $200’Although there is no difference between the beverag pre- and post-ntroversy, that hasn’t stopped trated ctomers om phg the ia that there is a ‘Pre-Gay Bud Light’ are jokgly lookg to explo those who are termed to get their hands on ‘Pre-Gay Bud Light’. “I have a pre-gay 12 pack of bud light the idge, ima hold & sell for some thoands to some republin, ” one Twter er joked. “I have a whole unopened 30 pack of pre gay bud light.

CANNED COCKTAIL GAY WATER AIMS TO RIGHT BUD LIGHT'S LACK OF LGBTQ+ SUPPORT

Bids startg at $200, ” another support via phone, one-to-one chat or email you n ntact The Gay, Lbian, Bisexual and Transgenr Natnal Hotle: (888) 843-4564. Inrcerated Tiger Kg star Joe Exotic has wad to the ongog Bud Light fallout wh a pch to Budweiser featurg a mocked-up image of a beer n and a msage about the attractn of the "world's favore transphobic gay redneck.

"Exotic, whose real name is Joseph Allen Maldonado, 60, teased Budweiser boss wh a tweet posted by his team that hted at how s parent pany Anhser-Bch uld sell more beer as ctomers turn away om Bud tweet on Saturday, Maldonado's team said: "Budweiser-Try puttg the world's favore transphobic gay redneck on a n and get back to sellg beer. Available for purchase startg July 20, newly found pany Gay Water is releasg a le of sugarls pre-mixed vodka soda cktails to the adult beverage market. "We're creatg a brand that creat reprentatn, particularly spac where reprentatn is lackg like liquor stor, bars, rtrants, and grocery stor, " Gay Water founr Spencer Hodson told CNN.

"Puttg a product wh the word gay the tle is reprentatn self, " he stated, sirg to remove some harmful nnotatns attached to the phrase. However, Bud Light's quiet rponse to the matter is somethg the owner of Gay Water tends to addrs head-on. Gay Water's flavors and where to fd them.

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"Gay is an umbrella term, and the ia behd the brand is to be as clive as possible... As a rult, spe the appropriatens bee of his onle prence, Gay Water Vodka Soda is maly available for purchase through the pany's webse.

In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them, ” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny. “Puttg a product wh the word gay the tle is reprentatn self, ” which he hop reclaims the word om the negativy ’s sometim associated wh.

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He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry. The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail.

CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.

“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails, ” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.

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Move Over Bud Light, Gay Water Is Here and It's Queer - INTO .

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