Matt and Brad Kirouac share their experienc travelg the U.S. an RV on a qut to vis every natnal park on this episo of "Let's Go Together." "Lets Go Together" Episo Two: Park Pri: A Gay Couple's Journey Around Ameri was released June 17, 2020." emprop="scriptn
Contents:
- WHAT IT’S LIKE TO TRAVEL AMERI AS A GAY COUPLE LIVG AN RV: EPISO 2 OF TRAVEL + LEISURE’S NEW PODST (VIO)
- LIFE ON THE ROAD AS A GAY COUPLE
- 77 GAY COUPLE DRIVG STOCK ILLTRATNS AND CLIPART
WHAT IT’S LIKE TO TRAVEL AMERI AS A GAY COUPLE LIVG AN RV: EPISO 2 OF TRAVEL + LEISURE’S NEW PODST (VIO)
* le gay couple driving original *
But that has never stifled their love of natnal parks, which as Matt said say for Travel + Leisure, are "a source of fort and cln, pecially as a hikg-obssed gay man hoofg through red stat. When a 1994 IKEA ad featured a gay uple, the Amerin Fay Associatn, a nonprof, mounted boytts, and someone lled a (fake) bomb threat to an IKEA Poux explas, the attu of most bs toward LGBTQ advertisg was: “Why would you do somethg like that? Wrg The Huffgton Post, the reporter Ron Dicker ptured some of the cultural nfn that followed:When one Suba ad man … proposed the gay-targetg ads talks wh Japane executiv, the executiv hurriedly looked up “gay” their dictnari.
While Bent, who is gay, didn’t reveal his sexual orientatn for fear of overshadowg the effort, he nohels rells holdg pany meetgs wh nam along the l of “Who Are Gays and Lbians? Suba of Ameri knew had to support s gay and lbian employe if wanted to appeal to lbian ctomers, so they schled a meetg wh a senr Japane executive to make the se for domtic-partnership benefs.
Like nerds who grow up to nont their bulli, Suba executiv me to realize that the people opposg the acknowledgment of gays and lbians were not as imposg as they of the reasons that, the days, the rmaker’s role cultivatg s lbian-iendly image is ls well known is that so many straight people were bld to the subtext of the s first Suba ads, Mulryan/Nash hired women to portray lbian upl. Even after an hour of talkg about gay issu, they’d thk a man was shoppg wh his articl at the time, Suba executiv said they felt uncerta about the “trigue” created by the perceptn of “secret dg.
LIFE ON THE ROAD AS A GAY COUPLE
A lbian uple was kicked out of an Uber New Jersey on their way to a Zac Brown Band ncert bee they are gay. The driver has been banned om the app. * le gay couple driving original *
As more pani began marketg to LGBTQ dienc, such dg—which fell unr the tegory of the new marketg term “gay vague”—beme a way for pani to reach queer dienc wh mimal risk of a nservative said, Suba did not hi s support of gay and lbian ctomers. While Volkswagen played y about whether an ad perceived as gay-iendly really portrayed a gay uple, Suba sponsored events like gay-pri paras, partnered wh the Rabow Card, a cred rd that stead of sh back offered donatns to gay and lbian , and hired Marta Navratilova, a former tennis pro and a lbian, to appear Suba ads.
She had been outed agast her will, and while she spoke hontly about her sexual orientatn, she had lamented that gay athlet had “to hi the closet to sell [themselv] to Madison Avenue. ” For her to bee the face of a r pany durg her retirement, says the Rabow Card -creator Pam Derrian, was a betiful, full-circle ’s gay-and-lbian–foced marketg mpaign was a h, and the pany’s efforts ntue today.
Every year, Tim Bent says, the LGBTQ anizatns were the top five terms of rs was not the first pany to create advertisements for gay and lbian nsumers, but was the first major pany the Uned Stat to do so transparently and nsistently.
77 GAY COUPLE DRIVG STOCK ILLTRATNS AND CLIPART
Today, we terview At and David, a gay uple travelg and livg around the world, who share their experience and advice wh . * le gay couple driving original *
A number of amics cricized rporate Ameri’s embrace of the LGBTQ muny: While pani wanted the profs that me om marketg a gay sense of style, they foced on upper-class and whe gay inti—rarely gay people of lor or those unable to afford medil treatment for HIV/ acrdg to Derrian, that perspective unrtimat the telligence of LGBTQ nsumers. Moreover, Derrian, like many LGBTQ people who see a pany pchg to the gay market, vetted firms terted sponsorg the Rabow Card by lookg to the polici they had for their employe, like benefs for same-sex partners.
When Ford created gay-iendly ads, revised s polici for s more than 100, 000 a sense, all Suba did was notice a group of ctomers who often felt unwele and visible, and create ads for them. “People who don’t agree wh gay people have reached out and said that even though they have the eedom to have their own personal beliefs, they wouldn’t kick a gay person out of their r, ” Gthier said. ”This cint is jt one of several reported episos recent years of LGBTQ people beg victimized by taxi or rishare December 2018, a gay uple Hoton said they were kicked out of an Uber ri after sharg a quick kiss.