Canned cktail 'Gay Water' aims to sh on Bud Light's mistak

will is gay

Jacksonville Jaguars associate strength ach Kev Maxen is believed to be the first openly gay male ach major North Amerin men's sports after g out publicly an terview wh Outsports.

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CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak. But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post.

Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light.

The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6. “Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson told The Post. “When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store?

JACKSONVILLE JAGUARS ASSISTANT STRENGTH ACH KEV MAXEN OUT PUBLICLY AS GAY

The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent, ” he add. Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy.

Gay Water’s brandg is full of playful, suggtive msagg. “Part of the pot of lnchg outsi of Pri month is to rerce the msage that Gay Water is here to make the LGBTQ+ muny more visible 365 days a year, not jt a sgle month, ” he said. Now ’s 100% clear that he is gay and he do love Mike.

I thk is done so betifully, bee ’s so easy to make a character jt like all of a sudn be gay.”Schnapp said that Will’s “jealoy” over Mike’s relatnship wh Eleven (Millie Bobby Brown) propels him to tearfully speak up. Jacksonville Jaguars assistant strength and ndng ach Kev Maxen cid on Thursday to e out publicly as gay hop of livg his life whout fear and to spire others. Before jog Jacksonville’s achg staff, he was a strength ach for the football teams at Baylor and Febary 2022, Maxen reached out to NFL player Carl Nassib, who me out as gay 2021, to seek advice.

JAGUARS’ KEV MAXEN IS FIRST MALE ACH TO E OUT AS GAY US MEN’S PRO SPORTS

In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them, ” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny.

*BEAR-MAGAZINE.COM* WILL IS GAY

Kev Maxen, Jaguars assistant strength ach, out as gay .

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