FEATURE-Gay sex lg brgs India's 'pk enomy' out of the closet | Rters

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Fancy an LGBT-iendly rort, a drag night at a top New Delhi hotel or a spa for gay men? The are only some of the bs creasgly vyg for India's powerful "pk pee" jt months after the untry crimalised same-sex relatns.

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FEATURE-GAY SEX LG BRGS INDIA'S 'PK ENOMY' OUT OF THE CLOSET

NEW DELHI, Jan 24 (Thomson Rters Foundatn) - Fancy an LGBT-iendly rort, a drag night at a top New Delhi hotel or a spa for gay men? The are only some of the bs creasgly vyg for India’s powerful “pk pee” jt months after the untry crimalised same-sex Supreme Court scrapped a lonial-era ban on gay sex last September, not only allowg a nascent gay culture to e to the open but also layg the groundwork for the untry’s “pk enomy”. Experts forest more bs will start openly urtg the lbian, gay, bisexual and transgenr muny - one of the biggt LGBT+ markets the world - to sell their products and employ people Asia’s third-largt enomy.

Acrdg to the marketg pany, which helps bs target gay clients, India is home to nearly 56 ln LGBT+ adults who earn about $113 billn a year. Shant Divgikar, one of India’s most famo drag queens, however, warned bs agast “pkwashg” - a marketg tactic to show a pany is LGBT-iendly for quick cricised firms that ed gimmicks such as changg their logos rabow pri lours on the day of the top urt lg for palisg on a historic w for gay people. Saikhom arrang gay-iendly hotels, drivers and guis for his foreign guts visg India.

“Pk bs India is fally g out of the closet, ” he Suri, whose fay owns The Lal hotel cha - touted as one of the most gay-iendly and clive India - said India’s “pk enomy” has already started takg flight. “It’s too big and too hard to ignore, ” said the gay hotelier, who was one of the petners to challenge the 158-year-old law, lled Sectn 377, which crimalised gay relatnships the world’s largt predicted more activy after general electns this year, sayg he will keep a close eye on polil parti’ maniftos for their LGBT-clive vows, if any, that uld help create nducive ndns for the muny to thrive. ”BETTER BUSINESS SENSEThe Lal boasts one of India’s most popular gay nightclubs, Kty Su - which Suri says is named after his drag alter-ego - hostg drag nights and mic events to showse LGBT+ group has long opened s doors to not only gay and trans ctomers but also employe, offerg them benefs such as surance for same-sex upl and workplace support that most pani India have yet to tch up Supreme Court verdict has motivated more people to e out and stay, host events, party and also seek jobs at the Lal, said Kiara Iyer, a transgenr woman and marketg executive at Kty Su.

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FEATURE-Gay sex lg brgs India's 'pk enomy' out of the closet | Rters.

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