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THIS AD IS BEG LLED THE “GAYT COMMERCIAL OF 2021”
If you own a televisn, then you've most likely seen Alphonso Mills—the attractive Black gay man wh dreadlocks the latt mercial for a new once-a-day anti-retroviral pill ed to treat people livg wh HIV. Whout people like you, would be taboo to thk that a Black gay man would be on a natnal mercial speakg openly about his posive HIV stat. A new ad om CarGus is beg lled "the gayt mercial of 2021"Photo: Screenshot.
An ad for the CarGus webse is beg lled “the gayt mercial of 2021” onle and ’s not hard to see why. Alphonso Mills (attractive black gay man wh dreadlocks) was the actor the prev Dovato mercial “More to me; Alphonso" which was released on January 26, 2020. ” Those featured the ad clu a gay uple, a transgenr woman and young people of lor — groups disproportnately affected by HIV.
“Hontly, we should have ed a ndom, but we got distracted, ” a gay man says to his partner while bed. “When velopg this mpaign, was important to that the materials feature a diverse group of dividuals who are reprentative of the muni most impacted by HIV, cludg young Black and Lato gay men, as well as cis-genr and transgenr women, ” Gilead said a ’s no cince, then, that those featured the TV ad reprent the high-risk groups.