From Troye Sivan to Padam Padam: Atralia is s gay era and the world should thank | Mic | The Guardian

Contents:

• FROM TROYE SIVAN TO PADAM PADAM: ATRALIA IS S GAY ERA AND THE WORLD SHOULD THANK
• A GAY GIRL’S GUI TO THE 2023 WOMEN’S WORLD CUP
• GAY ASTROLOGY
• 'PASSAG' DIRECTOR NOUNC 'DANGERO' NC-17 RATG ON A FILM PICTG A GAY LOVE STORY
• THUNR WAIV RUDY GAY, PER REPORT, CLEARG WAY FOR JACK WHE
• GAY FURRY HACKERS ARE TARGETG US STAT FOR PASSG ANTI-TRANS LEGISLATN

FROM TROYE SIVAN TO PADAM PADAM: ATRALIA IS S GAY ERA AND THE WORLD SHOULD THANK

In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

A GAY GIRL’S GUI TO THE 2023 WOMEN’S WORLD CUP

Gay Water, however, is out and proud.

The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny.

GAY ASTROLOGY

“Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh. He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.

The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail. Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.

'PASSAG' DIRECTOR NOUNC 'DANGERO' NC-17 RATG ON A FILM PICTG A GAY LOVE STORY

“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch.

THUNR WAIV RUDY GAY, PER REPORT, CLEARG WAY FOR JACK WHE

Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.

“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said. Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. Micky Shiloah – «I’m Gay».

Indie artist and multi-hyphenate, Micky Shiloah, releas the feel-good sgle and mic vio for -- «I'm Gay» – a pop anthem about celebratg who you are, wherever you are on that journey. Atralia is s gay era: a time when all the arne and uy machatns of the untry une to discharge a torrent of queerns upon the world. Jt sayg — Mch Feltscheer (@mchfel) July 13, 2023The cleart harbger of this era is the double whammy of gay pop that Atralia has produced recent months.

GAY FURRY HACKERS ARE TARGETG US STAT FOR PASSG ANTI-TRANS LEGISLATN

It is pure gay smut: a paean to poppers spired, per his own admissn, by the sweaty clubs of Melbourne’s Smh Street. It is, perhaps, the bt fence of twk Rh is merely a chaser to that other tentpole of gay Atraliana: Kylie Mogue, whose sgle Padam Padam skyrocketed to the top 10 of the UK charts last month and has (mostly) stayed there sce.

But hear me out: this current era is by far Atralia’s gayt.

)Sce Bartlett, the gay Atralian agenda has been full swg. How lucky we are to be livg through the entire spectm of queer all, evably, serv as a precursor to Sydney WorldPri – that 17-day party earlier this year rponsible for the stctn of every gay person’s sleepg habs.