Canned cktail 'Gay Water' aims to sh on Bud Light's mistak

gay in mail

Jacksonville Jaguars associate strength ach Kev Maxen is believed to be the first openly gay male ach major North Amerin men's sports after g out publicly an terview wh Outsports.

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CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak. But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post.

Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light. The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6.

“Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson told The Post. “When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store?

JAGUARS ACH KEV MAXEN RECEIV OVERWHELMG SUPPORT AFTER G OUT AS GAY

The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent, ” he add. Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy. Gay Water’s brandg is full of playful, suggtive msagg.

“Part of the pot of lnchg outsi of Pri month is to rerce the msage that Gay Water is here to make the LGBTQ+ muny more visible 365 days a year, not jt a sgle month, ” he said. Major profsnal sports to publicly e out as gay. Last Febary, Maxen nnected wh lebacker Carl Nassib, who beme the first active NFL player to e out as gay 2021, as he navigated a path forward.

Jacksonville Jaguars associate strength ach Kev Maxen is believed to be the first openly gay male ach major North Amerin men's sports after g out publicly an terview wh Outsports. ”Maxen is believed to be the first openly gay male ach the NFL and all of major Amerin men's pro sports, acrdg to Outsports. " San Francis 49ers assistant Katie Sowers, a pneer among female ach the NFL, me out as the the league's first openly gay ach 2017, acrdg to Outsports.

JAGUARS’ KEV MAXEN IS FIRST MALE ACH TO E OUT AS GAY US MEN’S PRO SPORTS

He add that he reached out last year for advice on g out om former Las Vegas Rairs lebacker Carl Nassib, who beme the first active openly gay player NFL history 2021. More than a half- after former 49ers assistant Katie Sowers revealed herself as the NFL's first openly gay ach, the Jaguars' Kev Maxen has followed su, beg the first male ach a major Amerin men's pro sport to intify as gay."I don't want to feel like I have to thk about anymore," Maxen told this week.

*BEAR-MAGAZINE.COM* GAY IN MAIL

Canned cktail 'Gay Water' aims to sh on Bud Light's mistak .

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