Gay bars and cktail culture are at a historic crossroads. Will queer nightlife tch up to mastream venu' drks programs?
Contents:
- WHAT IS THE GAYT DRK
- THE FOUR GAYT COCKTAILS THE CASTRO
- JAGUARS ASSOCIATE STRENGTH ACH KEV MAXEN OUT AS GAY A FIRST FOR US-BASED PRO LEAGU
- GAY BAR, MEET COCKTAIL BAR
- DRK UP: GOTHAMIST LOOKS FOR THE GAYT DRK EVER
WHAT IS THE GAYT DRK
A gay drk is one that is enjoyed by people who intify as gay. This uld be any type of drk, om cktails and we to beer and soda. There is no one * gay drinks to order *
Although the most orr drk at a gay bar is a Vodka Soda, we have round up a rabow-spired cktail to sip on. This turn has led to a rponse of an altogether more lic variety: Gay Water, a new premium nned cktail brand packaged lorful ntaers and named after the slang term ed for vodka and soda water wh lemon or lime, a popular drk served gay bars.
THE FOUR GAYT COCKTAILS THE CASTRO
In honor of Pri Month, I brg you a roundup of four of the "gayt" cktails I uld fd around the Castro – where, by the way, ntrast to prev s, 's not so impossible to get a well ma drk no, there's nothg pecially gay about the drks, apart om a uple... * gay drinks to order *
Gay Water offers four different varieti of sugar-ee, gluten-ee vodka and soda cktails bed wh var, well, uy flavorg agents: watermelon, peach, lime, and grapeu. Gay means happy.
Appearg time to take advantage of the nned cktail boom, Gay Water won't be direct petn wh Bud Light, which is a beer brand. Hodson, a gay man, is not only terted Gay Water appealg to LGTBQ+ nsumers, of urse. An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak.
JAGUARS ASSOCIATE STRENGTH ACH KEV MAXEN OUT AS GAY A FIRST FOR US-BASED PRO LEAGU
But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post. Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light.Spencer Hodson/Instagram. The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6.1-ch height.
GAY BAR, MEET COCKTAIL BAR
“Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle,” Hodson told The Post. “When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store? The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent,” he add.
DRK UP: GOTHAMIST LOOKS FOR THE GAYT DRK EVER
Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy.”Spencer Hodson/Instagram. Gay Water’s brandg is full of playful, suggtive msagg.
“Part of the pot of lnchg outsi of Pri month is to rerce the msage that Gay Water is here to make the LGBTQ+ muny more visible 365 days a year, not jt a sgle month,” he said. "The general assumptn is that if you are drkg a vodka soda or a vodka cranberry, you are a woman or you are gay.
The fn of a gay drkA gay drk is one that is enjoyed by people who intify as gay.