Gay Water, a new nned cktail, wants to be the anti-Bud Light - WTOP News

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Kev Maxen, an associate strength ach wh the Jacksonville Jaguars, has bee the first male ach a major U.S.-based profsnal league to e out as gay.

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GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT

Lnchg Thursday is a brightly lored nned vodka and soda beverage lled Gay Water that proudly displays who ’s for, stead of backg off om support for the LGBTQ+ muny like Bud Light did. * gay wash *

In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

A GAY UPLE RAN A RAL RTRANT PEACE. THEN NEW NEIGHBORS ARRIVED.

“Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh. The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail.

Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.

“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.

IRS 'WHISTLEBLOWER X,' A GAY DEMOCRAT, REVEALS INTY AND TELLS CONGRS HE WAS BLOCKED OM INVTIGATG HUNTER BIN

“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said. Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them, ” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

OUT GAY PRO WRTLER AC MACK LEAV THE RG AS AN SPIRATN

“Puttg a product wh the word gay the tle is reprentatn self, ” which he hop reclaims the word om the negativy ’s sometim associated wh. “Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.

Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails, ” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN. “There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns, ” Roth said.

JAGUARS ACH OUT AS GAY A FIRST FOR U.S.-BASED PRO LEAGU

Of urse, other drks e the word “gay, ” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. The bsman and his wife, Melissa, first plaed to the Front Porch proprietors about pre-dawn vendor liveri 2019, not long after the nservative Christian uple moved their fancial firm right next door to the rtrant, which fli a gay Pri flag. (Front Porch Market and Grill)What’s more, the Washers say, the ad rat was jt one more sult that the uple, who once planted an “all liv matter” sign their ont yard, have endured sce movg next door to a rtrant owned by a gay uple.

They married 2020, five years after they opened the Front Porch, which quickly beme a statn The Front Porch has been flyg a Pri flag on s pat sce 2016, not long after a gunman killed 49 people a gay bar Orlando. Waybourn was print of the Dallas Gay Alliance when sued Parkland Memorial Hospal for failg to provi readily available medic to AIDS patients.

WHAT MA WASHGTON, D.C., THE “GAYT AND MOST ANTIGAY CY AMERI”

“I had so many threats agast me that even the Dallas police statned squad rs outsi our home, ” Waybourn an activist, Waybourn says, his goals were clear: same-sex marriage, gays and lbians the ary, accs to lifavg medic.

To the activist, feels like a step backward after a lifetime of fightg for gay pack the seats at the Board of Zong Appeals hearg hosted at Grace Epispal Church. “I have que a few gay iends, clients and a fay member, and I have patronized a gay-owned rtrant for years, ” he whether the Washers are tryg to remake The Plas to their image of Ameri — Whe, nservative, Christian — Melissa said, “I n see where you’re g om.

WASHGTON, D.C.'S HIDN GAY HISTORY IS UNVERED 'SECRET CY'

Joe Ziegler, a special agent wh the tax agency for 13 years, scribed himself as a "gay Democrat married to a man" and said he cid to e forward spe his personal polics bee he believ "no one should be above the law regardls of your polil affiliatn. An article by the BBC (“Bs: The Enomy: The Pk Pound”) suggted that “upwards of 90% of gay people support bs which target pk money, while actively boyttg anti-gay pani”, and 2017 MarketgMag stated “Almost 70% of homosexuals adm to beg posively fluenced by ads that nta gay and lbian imagery …”, which means that orr for bs to get your pk buck, they mt appear supportive of the muny. Sunday’s “Great Midwtern Trendkill” event wasn’t the first time out gay pro wrtler AC Mack stepped to a Naptown All-Pro Wrtlg rg, but will be his last.

He is an out gay Black man the South who thrived, buildg human nnectns whose strength manifted the emotnal rponse by the ACTION fanbase when he announced he was leavg -rg petn last month. Jacksonville Jaguars assistant strength and ndng ach Kev Maxen cid on Thursday to e out publicly as gay hop of livg his life whout fear and to spire others.“I don’t want to feel like I have to thk about anymore,” Maxen told Outsports. I want to be vol support of people livg how they want to live, but I also want to jt live and not feel fear about how people will react.”Maxen is believed to be the first male ach major Amerin men’s pro sports to e out as gay.He has dated his boyiend, Nick, for more than two years, acrdg to Outsports.Maxen has been the Jaguars assistant strength ach for more than two years, acrdg to his LkedIn profile.

Before jog Jacksonville’s achg staff, he was a strength ach for the football teams at Baylor and Vanrbilt.In Febary 2022, Maxen reached out to NFL player Carl Nassib, who me out as gay 2021, to seek advice.“For a while I had such an anger for myself and hatred that I thought was om a fear of what others might thk about who I am,” Maxen said, per Outsports. Published May 22, 2022Updated May 23, 2022When you purchase an penntly reviewed book through our se, we earn an affiliate CITYThe Hidn History of Gay WashgtonBy Jam Kirchick826 pag.

A HISTORY OF GAY WASHGTON THAT LETS HOMOPHOBIA STEAL THE SPOTLIGHT

)And yet the very skills gay people had to velop to survive — studns, partmentalizatn, discretn, erancy — ma them uniquely skilled, Kirchick pots out, to sensive tasks like pnage or high-level advisg.

*BEAR-MAGAZINE.COM* GAY WASH

What Ma Washgton, D.C., the “Gayt and Most Antigay Cy Ameri” | The New Yorker .

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