10 gay mercials om around the world | PkNews

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IS THERE A GAY COUPLE THAT INSURANCE AD?

Is There a Gay Couple That Insurance Ad? The tall guy’s speech and mannerisms seem to be trippg a lot of folks’ gaydar. Ads featurg gay characters are exceedgly rare, borrg on nonexistent, when to mastream work televisn.

(It may be ditive that GLAAD’s Commercial Closet, a reposory of gay-themed ads, clus several spots that are merely “gay vague”—for stance, this Bud ad which a guy rehears his marriage proposal while kneelg before a male iend. ) Perhaps this Progrsive ad was signed to spl the difference: subtly wkg at the gay muny while makg no five statement on the characters’ sexualy. They’ve even done explicly gay-themed ad mpaigns the past—albe not on TV.

One prt ad that ran gay publitns showed a sepia-toned photo of two men, along wh a ptn: “Generatns later, this portra reached the mantel. So I asked Progrsive’s chief marketg officer, Larry Bloomenkranz, if the televisn ad was tend to have a gay vibe. “The ad was not wrten specifilly to be gay.

10 GAY MERCIALS OM AROUND THE WORLD

Bloomenkranz regnized an opportuny and started nng the ad on Logo, a ble work that targets gay and lbian viewers. “Seven percent of hoeholds the Uned Stat are head by gays and lbians, ” says Bloomenkranz.

*BEAR-MAGAZINE.COM* GAY CAT COMMERCIAL

10 gay mercials om around the world | PkNews.

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